This ArsTechnica write-up of some recent research of mine has received numerous votes on the recommendation site Digg in the last few hours. I wonder if it will make the front page of Digg, although as a Twitter contact of mine noted, since it’s not a top-10 list (nor, if I might add, does it cover Google or Apple), that may be unlikely.
The post reports on a study in which we found that male college students are more likely than their female counterparts to share creative content online even though both men and women in the sample are equally likely to create such content. However, when controlling for online skill, the gender differences in posting go away.
Gina Walejko and I published the paper “The Participation Divide: Content Creation and Sharing in the Digital Age” this Spring in the journal Information, Communication and Society. We examine the extent to which college students share creative content online and whether we can identify any systematic differences by user background. In particular, we looked at whether students create and share the following types of material: poetry/fiction, artistic photography, music, and video (both completely own and remixed in the case of the latter two), including both private and public sharing. [click to continue…]